AKOSUA AFRIYIE-KUMI: HAVING GOOD BRANDING IS ESSENTIAL

Everyone who sees an A.A.K.S bag instantly falls in love with its authenticity and its aesthetic. What Akosua Afriyie-Kumi does with her products is magic: she manages to transform tradition into luxury. Her bags are both extremely contemporary, and very traditional. This fashion accessories designer graduated with a BA honors in Fashion from Kingston University in London. Then she embarked on a journey to Ghana (her homeland), to start her own fashion business. A.A.K.S, the name of her brand, simply means Akosua Afriyie-Kumi and Siblings….

Why and when did you decide to go back to Ghana?

Ghana is my home, a beautiful expanse of land. It’s also where my family lives and I am very fond of them. My main aim of studying in the UK was to broaden my mind in my field, gain a wealth of experience and finally come back to Ghana to support the creative art and design industry and build a luxury African brand.

Read the full interview on page 12 of Inspire Afrika Magazine

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